VAST (Video Ad Serving Template) is a key technology in the dynamic world of digital advertising that allows video ads to be served on several platforms. Notwithstanding its extensive usage,...
Google Ad Manager is a strong platform that allows publishers to monetise their ad inventory on websites and mobile apps in the ever-changing world of digital advertising. Although websites and...
Location-based marketing has become a potent tool for both publishers and advertisers in today's data-driven marketing environment. Through the utilization of mobile devices abundant location data, advertisers are able to...
Real-time bidding, or RTB, has become a game-changer for mobile advertising in today's dynamic digital advertising world where users are always on the go. Reaching mobile audiences has never been...
This comprehensive guide will take you through the intricacies of display advertising using Google AdSense. Whether you're a seasoned publisher or just starting, you'll find valuable insights, tips, and strategies...
Outstream video advertising is a type of video ad that plays before, within, or after an article. Outstream video ads can be either cost-per-view (CPV) or cost-per-click (CPC) ads. Types...
Instream video ads are a type of video ad that is played before, during, or after another video. Instream video ads can be either pay-per-view (CPV) or pay-per-click (CPC) ads....
By applying appropriate steps and strategies, we can maximize the potential of HTML5 Expandable Ads and achieve high effectiveness in our advertising campaigns. 1. What are HTML5 Expandable Ads? HTML5...