Thethao247.vn is one of the most famous sports news sites in Vietnam for many years now. Netlink has understood the site well from the early days of its establishment, so we have contributed ideas on content development as well as experiment with the most appropriate ad placements for the page along with the best performing ad format. With those efforts, we helped the site grow more, with revenue increased by 118.3%. Viewability is enhanced at 51.05% with appropriate advertising tactics for the site. Currently, the website has stabilized and fully developed to display on both mobile devices and desktop devices.